Black Friday Amazon deals 2025: Savings for cyclists at the world's biggest retailer

Welcome to Cyclingnews' Black Friday Amazon deals roundup for the 2025 November sales.

This is where we post all the best deals, specifically dedicated to cyclists, that we find in the run-up to and during the Black Friday sales weekend.

Black Friday itself is on the 28th of November this year, and the official Amazon Black Friday sale runs from Friday the 28th, through the weekend and finishes with Cyber Monday on the 1st of December.

In reality though, November has turned into a whole month of deals in the last few years, and brands and websites will preempt the main Amazon sale with their own sales and deals in the weeks leading up to Black Friday, which is why we are already bringing you the pre-sale deals now, too.

We've already got a separate page dedicated to the best Black Friday bike deals, but below you'll find our picks of the best deals at Amazon alone, according to our team of bike tech and deals experts - Graham, Josh, Will and me (Tom). If you want to bypass our help and head straight to Amazon's sale, though, we won't take it personally.

• Head straight to Amazon to start shopping

A shift in seasons is usually the point at which you realise your kit needs an upgrade. Whether that's a new smart trainer to count your watts, a waterproof cycling jacket that actually keeps the water out, or a fresh set of winter road bike tyres, the Amazon Black Friday sale will likely have something to help.

We hunt for the best cycling deals for you, from the Amazon sales, but also elsewhere on the internet. A great many websites also have strong deals at this time, and we have included offers from them, too.

Quick Links

To take advantage of the Amazon Black Friday deals, you'll need to be signed up for Amazon Prime. Amazon offers a free trial period for new users, but you can cancel your trial before the first payment is taken.

In depth: 2025's best Black Friday Amazon deals (for cyclists)

My top picks

A handful of standout deals across the USA and UK

Amazon Black Friday: Best deals USA

Amazon Black Friday: Best deals UK

Amazon Black Friday 2025: Are the deals any good?

Currently, the honest answer is - we don't know.

As November progresses, a picture will be painted for us regarding what deals are out there, particularly when it comes to Amazon and how good they might be. Other retailers often start their own web sales a little earlier, and it's easier to gauge those. Competitive Cyclist in the US has already started, for instance.

It's the calm before the storm at the moment. Some sales are starting, and there are a few deals to be had, but it's a little too early to say for sure.

If you're shopping for something specifically, start tracking its pricing now, in the run-up to the sales properly starting, it may well reduce in price.

How we find the best cycling deals

There are several Amazon sale events each year that we cover, but we don't use AI, robots, monkeys with typewriters, nor Santa's elves to compile this content, it's all done by members of the Cyclingnews tech team.

This year, that includes Josh Croxton, Will Jones, Tom Wieckowski, Paul Brett and Graham Cottingham. Each of whom has years of experience writing tech-related bike content for websites and magazines.

Put simply, we trawl the sales looking for products that feature in our buying guides, then if we find a good price, we cross-check it against the rest of the internet.

We use tools to help us. Primarily, we use the strangely-titled but eminently useful CamelCamelCamel tool to check historical pricing. We also use The Wayback Machine to check former listings where necessary.

More pertinently, though, we use our years of experience testing cycling products (bikes, clothing, accessories, tech and so on) to give us a good understanding of what products are good, and which are bad, because no matter how cheap or heavily discounted something is, it's not a 'good deal' if the product is worthless.

We then combine that insight with our knowledge of the industry. We know which brands are popular, and which are not. We sometimes know which are overstocked (and likely to want to discount heavily). We also know if a brand just launched - or might be set to launch - a new model, and thus might want to clear out the older model to make room for the new one.

More than anything, we simply use our understanding of which products are available on the market in each category, what they're priced at, and which of them are the best. If product A is marginally better than product B, but product B becomes significantly cheaper in sales, we make a human judgment on which to recommend. If we still think product A is worth the extra spend, then we'll say that, and likewise Vice Versa. Sometimes we might simply give you the facts and let you make that judgment because only you can truly decide what the best product is for your needs and your budget.

If we find a product that meets the criteria of good, a good price, and is not available cheaper elsewhere, then it gets added. If it is available cheaper elsewhere, we might still include it if it's a good offer, but we'll always share the better price too.