Mavic road cycling shoes

Mavic Cosmic shoes
(Image credit: Courtesy Mavic)

Based in Annecy France, Mavic was founded by Charles Idoux, and Lucien Chanel and has been producing bike parts and accessories since 1889. With its bold yellow branding, Mavic is an acronym for Manufacture d'Articles Vélocipédiques Idoux et Chanel, or Idoux and Idoux & Chanel’s Manufacture of Articles for Velocipedes.

You can trust Cyclingnews Our experts spend countless hours testing cycling tech and will always share honest, unbiased advice to help you choose. Find out more about how we test.

Based on the Gold Coast of Australia, Colin has written tech content for cycling publication for a decade. With hundreds of buyer's guides, reviews and how-tos published in Bike Radar, Cyclingnews, Bike Perfect and Cycling Weekly, as well as in numerous publications dedicated to his other passion, skiing. 


Colin was a key contributor to Cyclingnews between 2019 and 2021, during which time he helped build the site's tech coverage from the ground up. Nowadays he works full-time as the news and content editor of Flow MTB magazine.