Zwift, along with several other indoor cycling apps, have become a staple of winter cycling for so many of us. The problem is there is always a bit of a financial barrier to entry. Smart trainers aren't always cheap, though we've already rounded up all the best black friday turbo trainer deals in a separate hub if you want to go that route.
Here though, thanks to the pretty bananas Wiggle Black Friday sale I've found what is almost certainly the cheapest Zwift setup ever. It centres around a basic magnetic trainer that's a truly insane £14.99! Yes, you read that right; you can get a turbo trainer for less than a pair of socks. It's not fancy, and there are few bells or indeed whistles to speak of, but combined with a speed and cadence sensor, and an ANT+ dongle, both also reduced, you've got all the hardware you need to get going for as little as £39 (assuming you have a laptop or smartphone already), and under £55 if you need an ANT+ adaptor.
Obviously, there are other things you will need like a laptop/tablet/phone, and the Zwift subscription itself, but given you're reading this I think it's a safe bet that you won't need to buy any new computing hardware at the very least. Getting a turbo tyre is also helpful, but not a requirement; it just stops you from wearing your outdoor tyres quite so fast.
Sadly the discounts aren't quite so massive in the States, but they're still pretty big, with the whole setup costing just over $130.
It's basic, but it will work. In the years before smart trainers and fluid resistance, basic mag trainers were all anyone used. I used to happily (begrudgingly) churn out interval sessions on one for cyclocross training for years, and while you don't get the real-world feel, you still get the fitness gains. Also... it's fifteen quid! At that price, you really can't complain.
Bear in mind this is a quick-release only turbo too, and isn't compatible with thru-axles. If you've got an older bike though this won't be a problem.
In order to make the 'dumb' trainer above into a 'smart' trainer you'll need these speed and cadence sensors. They then communicate with a computer via Bluetooth (which most modern laptops, tablets and smartphones will already have) or the ANT+ dongle below, which plugs into your computer, to tell Zwift how fast and hard you're riding.
Other Black Friday deals
Black Friday USA Deals
- Competitive Cyclist: 25% off Santa Cruz, Juliana and Cervelo
- Wiggle: Black Friday sale is live with up to 60% off cycling kit
- Amazon: 25% off Garmin Instinct 2 Solar $399.99 $299.99
- Jenson USA: Anniversary sale gives up to 81% off
- REI: No Black Friday sale, but up to 50% off in the latest deals
- Mike's Bikes: Up to 80% off Specialized accessories
Black Friday UK Deals
- Amazon: 26% off Garmin Fenix 6S £599.99 £389.99
- Wiggle: Black Friday is live! Save up to 60% off kit and accessories
- Chain Reaction Cycles: Black Friday is live! 60% off helmets, deal of the day & more
- Sigma Sports: No Black Friday sale just yet, but 30% off bikes
- Rutland Cycling: No Black Friday yet, but up to 40% off Specialized bikes
- Evans: No Black Friday yet, but half-price lights and winter kit
- Tredz: No Black Friday yet, but get an extra 10% off with AUTUMN10
- Rapha: No Black Friday yet, but 60% off in the Archive sale
Black Friday deal roundups
- Black Friday bike deals: Save on all things cycling
- Black Friday bike helmets: Safety on a budget for road and off-road use
- Black Friday cycling clothing: Kit out your cycling wardrobe without paying a fortune
- Black Friday cycling shoes: Save on summer and winter kicks
- Black Friday electric bikes: Power your way to savings
- Black Friday gravel bikes: Gravel grinding doesn't have to cost a fortune
- Black Friday kids bikes: They grow so fast, so don't pay full price
- Black Friday turbo trainers: Everything you need to get Zwifting on a budget
- Black Friday Castelli: Save on winter kit just as winter takes hold
- Black Friday Garmin: Smartwatches, cycling computers and more
- Black Friday GoPro: Shoot for the moon with top-quality action camera deals
- Black Friday Rapha: Big deals on the British clothing brand
- Black Friday Wiggle: One of the world's biggest cycling sales
- Black Friday Wahoo: The best prices on Wahoo's range of cycling tech
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Will joined the Cyclingnews team as a reviews writer in 2022, having previously written for Cyclist, BikeRadar and Advntr. There are very few types of cycling he's not dabbled in, and he has a particular affection for older bikes and long lasting components. Road riding was his first love, before graduating to racing CX in Yorkshire. He's been touring on a vintage tandem all the way through to fixed gear gravel riding and MTB too. When he's not out riding one of his many bikes he can usually be found in the garage tinkering with another of them, or getting obsessive about tyres. Also, as he doesn't use Zwift, he's our go-to guy for bad weather testing... bless him.
Rides: Custom Zetland Audax, Bowman Palace:R, Peugeot Grand Tourisme Tandem, Falcon Explorer Tracklocross, Fairlight Secan & Strael