Endura pulls Movistar partnership due to UCI 'developmental dead end'

Movistar Endura
(Image credit: Endura)

Endura has announced that its partnership with Movistar will come to a close at the end of 2019. The partnership that spanned six years and saw more than 180 race wins will terminate at the end of the 2019 season, with the company citing a UCI-enforced "developmental dead end" as the main reason for stepping away from the WorldTour. 

In a statement published on the company website, Endura complained that "progress in technical apparel is limited by the governing body and the prize for innovation is seeing technological advances banned. Endura reached a fork in the road and have chosen to avoid the developmental dead end currently being enforced by the UCI." 

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Josh Croxton
Associate Editor (Tech)

Josh is Associate Editor of Cyclingnews – leading our content on the best bikes, kit and the latest breaking tech stories from the pro peloton.

Josh has been with us since the summer of 2019 and throughout that time he's covered everything from buyer's guides and deals to the latest tech news and reviews. On the bike, Josh has been riding and racing for over 15 years.

He started out racing cross country in his teens back when 26-inch wheels and triple chainsets were still mainstream, but he found favour in road racing in his early 20s, racing at a local and national level for Somerset-based Team Tor 2000. 

These days he rides indoors for convenience and fitness, and outdoors for fun on road, gravel, 'cross and cross-country bikes, the latter usually with his two dogs in tow.