Team DSM to launch its own clothing brand with a focus on safety

The back of Team DSM jersey
(Image credit: Team DSM)

Newly named Team DSM - formerly Team Sunweb - is set to launch an all-new clothing brand, named after the team's ethos, Keep Challenging. 

Keep Challenging Clothing is borne out of a partnership between the newly named Team DSM, the expertise from its new title sponsor, and longtime clothing manufacturer BioRacer. 

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