Metlife Pro-Am Team's sponsorship strengthens

The Boston-based Psyclone Sports Pro-Am Cycling Team picked up an additional sponsor and a new name on Wednesday. The American team will now be called the MetLife Pro-Am Cycling Team presented by

The insurance company stepped up from presenting sponsor to title sponsor, citing cycling's positive impact on health, physical fitness and quality of life. "Our prominent alliance with one of the nation's leading cycling programs presents an ideal medium for us to connect with customers face-to-face and promote MetLife's brand and services through an exciting sport – which is undeniably gaining huge momentum in the United States," said Kim Taylor, manager, Global Advertising, Promotions and Blimp Operations at MetLife.

Thank you for reading 5 articles in the past 30 days*

Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read any 5 articles for free in each 30-day period, this automatically resets

After your trial you will be billed £4.99 $7.99 €5.99 per month, cancel anytime. Or sign up for one year for just £49 $79 €59

Join now for unlimited access

Try your first month for just £1 / $1 / €1