San Francisco sponsors coming into focus
By Mark Zalewski More developments have emerged regarding sponsorship for the upcoming San Francisco...
By Mark Zalewski
More developments have emerged regarding sponsorship for the upcoming San Francisco Grand Prix. With many rumors flying about in recent weeks about a replacement for T-Mobile as title sponsor, two names familiar to cycling sponsorships have consistently surfaced -- CSC and Subaru.
Computer Sciences Corporation (CSC), title sponsor of a Pro Tour team as well as races in the U.S. and Europe, has confirmed its participation with the San Francisco Grand Prix, though not as the title sponsor. "CSC is the official IT sponsor of the SF Grand Prix," Rich Venn of CSC told Cyclingnews. "We're looking forward to Threshold Sports announcing their official plans for the San Francisco Grand Prix soon."
Subaru of America was less clear about its involvement with the race. "Our marketing department is unable to confirm whether Subaru will sponsor the upcoming San Francisco Grand Prix cycling race," said spokesperson Natalie Cox.
Threshold Sports, promoter of the San Francisco Grand Prix, has said it will announce specific sponsorship details by July 15.

Thank you for reading 5 articles in the past 30 days*
Join now for unlimited access
Enjoy your first month for just £1 / $1 / €1
*Read any 5 articles for free in each 30-day period, this automatically resets
After your trial you will be billed £4.99 $7.99 €5.99 per month, cancel anytime. Or sign up for one year for just £49 $79 €59

Join now for unlimited access
Try your first month for just £1 / $1 / €1
Get The Leadout Newsletter
The latest race content, interviews, features, reviews and expert buying guides, direct to your inbox!