Amgen tour of California 2012

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Pro bike: Mark Cavendish's HTC-Columbia Scott Project F01

  • HTC-Columbia team sponsor Scott provided Mark Cavendish with this specially painted Project F01 aero road bike.

    HTC-Columbia team sponsor Scott provided Mark Cavendish with this specially painted Project F01 aero road bike.

    Photo credit © James Huang, Tech Editor

  • We're not sure whose blood this Japanese samurai is shedding - but it's an undeniably violent scene.

    We're not sure whose blood this Japanese samurai is shedding - but it's an undeniably violent scene.

    Photo credit © James Huang, Tech Editor

  • You can also pan around on the map as you normally would with Google Maps to get an idea of where the stage is situated overall.

    You can also pan around on the map as you normally would with Google Maps to get an idea of where the stage is situated overall.

    Photo credit © Screen shot

  • What's the order of the HTC riders in the bunch? The GPS resolution is fine enough to discern that, too.

    What's the order of the HTC riders in the bunch? The GPS resolution is fine enough to discern that, too.

    Photo credit © Screen shot

  • Wondering what Mick Rogers is doing at the moment? Check it out here.

    Wondering what Mick Rogers is doing at the moment? Check it out here.

    Photo credit © Screen shot

  • The snapshot view provides the location of all of the riders, their current speeds, and a map view of your choosing with the usual Google Maps options.

    The snapshot view provides the location of all of the riders, their current speeds, and a map view of your choosing with the usual Google Maps options.

    Photo credit © Screen shot

  • The team's real-time information is available on several sites, including Google, SRM, and HTC's own as seen here.

    The team's real-time information is available on several sites, including Google, SRM, and HTC's own as seen here.

    Photo credit © Screen shot

  • Photo credit © Screen shot

  • HTC-Columbia has a variety of wheels (both make and model) available to use but here Cavendish's bike features Zipp 404 rims.

    HTC-Columbia has a variety of wheels (both make and model) available to use but here Cavendish's bike features Zipp 404 rims.

    Photo credit © James Huang, Tech Editor

  • Steel and titanium cogs are fitted to the Shimano Dura-Ace rear hub.

    Steel and titanium cogs are fitted to the Shimano Dura-Ace rear hub.

    Photo credit © James Huang, Tech Editor

  • Cavendish perches himself atop a fi'zi:k Arione CX Carbon Braided saddle.

    Cavendish perches himself atop a fi'zi:k Arione CX Carbon Braided saddle.

    Photo credit © James Huang, Tech Editor

  • Given the big 'Cavendish' on the top tube, we're thinking the sticker on the seatpost is a bit superfluous. Check out the neatly integrated seatpost binder.

    Given the big 'Cavendish' on the top tube, we're thinking the sticker on the seatpost is a bit superfluous. Check out the neatly integrated seatpost binder.

    Photo credit © James Huang, Tech Editor

  • Feel free to correct us if this is wrong, but we were told these characters roughly translate to 'samurai werewolf'.

    Feel free to correct us if this is wrong, but we were told these characters roughly translate to 'samurai werewolf'.

    Photo credit © James Huang, Tech Editor

  • There's quite a lot of detail going on on this frame.

    There's quite a lot of detail going on on this frame.

    Photo credit © James Huang, Tech Editor

  • Scott claims the Project F01's partial airfoil cross-sections yields 20 percent less frame drag than the Addict.

    Scott claims the Project F01's partial airfoil cross-sections yields 20 percent less frame drag than the Addict.

    Photo credit © James Huang, Tech Editor

  • Team mechanics glued a speed magnet to the rim, requiring the sensor to be mounted way up high.

    Team mechanics glued a speed magnet to the rim, requiring the sensor to be mounted way up high.

    Photo credit © James Huang, Tech Editor

  • Cavendish's own PRO signature series stem was installed for Stages 2 and 3 but was swapped out for the older block-style model for Stage 4.

    Cavendish's own PRO signature series stem was installed for Stages 2 and 3 but was swapped out for the older block-style model for Stage 4.

    Photo credit © James Huang, Tech Editor

  • Continental's versatile Competition Pro Limited Allaround tires are Cavendish's race rubber of choice.

    Continental's versatile Competition Pro Limited Allaround tires are Cavendish's race rubber of choice.

    Photo credit © James Huang, Tech Editor

  • Believe it or not, HTC-Columbia riders are carrying complete HTC Legend phones with them during the entire Tour de France as part of a project with SRM and Google to transmit and upload real-time data - including speed, heart rate, power output, and even position via GPS. Follow the riders during the stage at www.highroadsports.com.

    Believe it or not, HTC-Columbia riders are carrying complete HTC Legend phones with them during the entire Tour de France as part of a project with SRM and Google to transmit and upload real-time data - including speed, heart rate, power output, and even position via GPS. Follow the riders during the stage at www.highroadsports.com.

    Photo credit © James Huang, Tech Editor

  • Scott uses a tapered 1 1/8"-to-1 1/4" front end for its new Project F01.

    Scott uses a tapered 1 1/8"-to-1 1/4" front end for its new Project F01.

    Photo credit © James Huang, Tech Editor

  • Cavendish's signature handlebar features an anatomic bend.

    Cavendish's signature handlebar features an anatomic bend.

    Photo credit © James Huang, Tech Editor

  • We asked team equipment manager Hermann Pacal just to be sure - yup, that's supposed to be blood spatter.

    We asked team equipment manager Hermann Pacal just to be sure - yup, that's supposed to be blood spatter.

    Photo credit © James Huang, Tech Editor

  • Cav's Shimano Dura-Ace brake calipers are fitted with the company's latest carbon-specific pad compound.

    Cav's Shimano Dura-Ace brake calipers are fitted with the company's latest carbon-specific pad compound.

    Photo credit © James Huang, Tech Editor

  • Cavendish doesn't just get a custom painted bike - he even gets his own personalized laser etching on the AceCo K-Edge chain watcher.

    Cavendish doesn't just get a custom painted bike - he even gets his own personalized laser etching on the AceCo K-Edge chain watcher.

    Photo credit © James Huang, Tech Editor

  • A 'blood red' SRM PowerControl 7 computer matches the rest of the paint job perfectly.

    A 'blood red' SRM PowerControl 7 computer matches the rest of the paint job perfectly.

    Photo credit © James Huang, Tech Editor

  • Cavendish's Shimano Dura-Ace 7800 crankarms are fitted with a 7900-compatible SRM power measuring spider.

    Cavendish's Shimano Dura-Ace 7800 crankarms are fitted with a 7900-compatible SRM power measuring spider.

    Photo credit © James Huang, Tech Editor

  • The Shimano Dura-Ace rear derailleur is modified with BBB pulleys - presumably with ceramic bearings inside.

    The Shimano Dura-Ace rear derailleur is modified with BBB pulleys - presumably with ceramic bearings inside.

    Photo credit © James Huang, Tech Editor

  • Further down towards the bottom bracket, it's a much more pleasant scene.

    Further down towards the bottom bracket, it's a much more pleasant scene.

    Photo credit © James Huang, Tech Editor

  • Scott augments its current Project F01 paint scheme for Cav's machine, retaining the red tube surfaces to show the hacked-off airfoil sections but dressing them up in Cav's requested "ninjas and blood" motif.

    Scott augments its current Project F01 paint scheme for Cav's machine, retaining the red tube surfaces to show the hacked-off airfoil sections but dressing them up in Cav's requested "ninjas and blood" motif.

    Photo credit © James Huang, Tech Editor

  • Spectators can view real-time data of each HTC-Columbia rider - including their precise location - via a link on the team's web site.

    Spectators can view real-time data of each HTC-Columbia rider - including their precise location - via a link on the team's web site.

    Photo credit © HTC-Columbia