Elizabeth Banks: What’s the point of having a race if it’s not on TV?

IMOLA ITALY SEPTEMBER 24 Elizabeth Banks of The United Kingdom Autodromo Enzo e Dino Ferrari during the 93rd UCI Road World Championships 2020 Women Elite Individual Time Trial a 317km stage from Imola to Imola ITT ImolaEr2020 Imola2020 on September 24 2020 in Imola Italy Photo by Bas CzerwinskiGetty Images
Elizabeth Banks (Great Britain) during the Worlds time trial in Imola (Image credit: Getty Images Sport)

Elizabeth Banks has called on all stakeholders, most notably the UCI, to step up and ensure that major women’s cycling events are broadcast to international audiences.  Her comments come after an exciting edition of the Giro Rosa was virtually impossible to follow with fans and journalists forced to pick up text updates on Twitter or wait for limited highlights to air.

The Giro Rosa is arguably the biggest women’s stage race in the WorldTour and its limited television came in stark contrast to the Tour de France, which was broadcast from start to finish across the globe. 

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