George Bennett: Pro riders are both brothers in arms and mercenaries

George Bennett (Jumbo-Visma) wears the New Zealand national champion's jersey at the 2021 Paris-Nice
George Bennett (Jumbo-Visma) wears the New Zealand national champion's jersey at the 2021 Paris-Nice (Image credit: Bettini Photo)

How do you measure the true worth of a rider? Their results? Their UCI ranking? Perhaps their number of social media followers? Does a rider's contract indicate their true value in a team? Are experience, work ethic, friendship and empathy valued more than hard cash in the modern-day men's WorldTour?

If the way UAE Team Emirates acted decisively to sign George Bennett as they build for the future, and the way the Kiwi Grand Tour rider signed off from Jumbo-Visma at the end of the season, then cycling is still about more than just results, rankings and earning big salaries.  

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