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Sutter Home joins Colavita in sponsorship

Trinchero Family Estates, producers of Sutter Home wines, has joined Colavita USA, distributors of Italian extra virgin olive oil, to sponsor the 2005 Colavita Olive Oil/Sutter Home Professional Men’s Cycling Team, John Profaci, Vice President of Marketing for Colavita USA, announced.

Following the announcement of Saturn’s non-renewal of its major cycling sponsorship last year, Profaci upped his sponsorship, signing several top former Saturn riders. For 2005, the team has re-signed the majority of its team and inked several new riders including Baby Giro D’Italia winner Davide Frattini of Varese, Italy. With this star-studded roster came a mandate for superior leadership, and accordingly, the signing of Frank McCormack, U.S. cycling legend, as the team’s director sportif.

With all of these elements - superior sponsorship, cyclists, and leadership - in place, Colavita Olive Oil/Sutter Home is gearing up for the start of the racing season. The team will kick off their 2005 season at training camp hosted by the Sutter Home Winery in Napa, California, February 24-March 3, 2005.

Additional food and beverage sponsorship for the team is provided by Amino Vital, The Olive Garden, Lavazza, and San Benedetto, along with media partner, Cooking Light. Equipment and wardrobe are supplied by Diadora, Giordana, Mavic, Maxxis, Rudy Project, Pedro’s USA, Felt Bicycles, and Shimano.

For more information on the Colavita Olive Oil/Sutter Home Men’s Professional Cycling Team, please visit teamcolavita.com

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