Iceman Cometh secures new title sponsor

Brian Matter (Gear Grinder / Trek) leads Tristan Schouten (Mafia / Felt) through the singletrack. Photo by Niki Frazier.

Brian Matter (Gear Grinder / Trek) leads Tristan Schouten (Mafia / Felt) through the singletrack. Photo by Niki Frazier. (Image credit: Niki Frazier)

The promoters of the Iceman Cometh mountain bike race announced a new title sponsor for the 2011 edition of the race: Bell's Brewery, the largest craft brewery based in Michigan. This year's race, called the Bell's Beer Iceman Cometh, will take place on Saturday, November 5.

Thank you for reading 5 articles in the past 30 days*

Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read any 5 articles for free in each 30-day period, this automatically resets

After your trial you will be billed £4.99 $7.99 €5.99 per month, cancel anytime. Or sign up for one year for just £49 $79 €59

Join now for unlimited access

Try your first month for just £1 / $1 / €1