The Canadian Cycling Association has announced the appointment of Lorraine Lafrenière to the office of Chief Executive Officer / Secretary General. Lafrenière has most recently held the post of chief operating officer of the Coaching Association of Canada (CAC).
Ms. Lafrenière comes from a background in high-tech industries, having been a director of marketing for a technology company. In 1996, she was the press chief of the Canadian team at the Olympics Games in Atlanta, and from there went on to work with several national sport organizations. She has since been involved with other Olympic games, PanAm games, and world championships, as well as starting her own communications company. She will join CCA on January 2, 2007.
"I am looking forward to contributing to the development of all aspects of Canadian cycling with our partners," said. Lafrenière. "I feel very motivated to be working in an organization which places its priority on the athletes."