The Abu Dhabi Tourism Authority (ADTA), announced that United Arab Emirates' capital Abu Dhabiwill host a $1 million Cycling Race of Champions in November. They have committed to the race for the next five years. The three-stage, 204 kilometer event will include a challenging mountain stage up Jebal Hafeet, UAE's highest point near 1,219 meters (4,000 feet). Organizers hope to pit cycling's top racers, including perhaps the winners of the three Grand Tours, against each other for the first time in direct competition in the Middle East, according to Gulfnews.
The agency hopes to shine international attention on Abu Dhabi as a sporting destination via the media coverage expected to accompany the event.