Thomson, a well-known manufacturer of seatposts and stems intended to host a Ronnie Thomson Appreciation Day in honor of the founder for his 69th birthday. The festival, scheduled for January 18-20 in Macon, Georgia, will still go on although it will now be in memory of the late Thomson, who died this past weekend.
"This year's Ronnie Thomson Appreciation day will be very hard for all of us here at Thomson... . It is the families wish that the festival continue, and it will. Thomson is no longer just a brand, it is a legacy. Ronnie brought so much to cycling as he looked at everything with a different perspective," read a statement on the company's website.
Camping a four-hour race, bonfires, live music and other activities are on the schedule for the weekend.