Swiss Power Cup signs new title sponsor
Organizers of the Swiss Power Cup have secured its future with the involvement of a new main...
Organizers of the Swiss Power Cup have secured its future with the involvement of a new main sponsor, Athleticum. The two parties signed a three-year agreement, with an extension option, on Thursday. In 2009, the Swiss Power Cup will go by the new name Racer Bike Cup, after "Racer" an exclusive brand of Athleticum bikes. Athleticum is already known in mountain biking as major team's title sponsor.
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