Britain's top professional women's team invites supporters to own a share of its success via an innovative Internet venture.
"Our title sponsor, Swift Motorhomes, to whom we owe a great deal of gratitude and support, have decided that because of the economic climate they cannot sponsor us next year. This means that there is a risk we may not be able to race next season and the team will have to fold," the team said in a press statement.
"In order for Swift Racing to continue next year, we need to raise funds now and we're turning to our fans and supporters who have backed."
Swift Racing was the UK's first professional women's cycling team in 2006 and has grown every year since, developing and showcasing the women's international cycling. The team is allowing its supporters the donate money and own part of its operation.
"Until we find our next title sponsor, we will be called Team You."
Those interested can donate directly to online via PayPal using email@example.com Alternatively, cheques can be made payable to Global Racing Limited and sent to the following address: 15 Stuart Road, Barton-le-Clay, Beds MK45 4ND, UK
The team offers options multiple levels of donations. For all enquiries about Team You and the campaign, please contact Team Manager Stefan Wyman at firstname.lastname@example.org
(Additional editorial assistance provided by Susan Westemeyer and Laura Weislo.)