A Zoic-sponsored second annual spring fundraiser attracted approximately 100 riders, including 10 kids from the Outdoor Outreach program - the organization which benefited from US$1,600 raised at the ride and raffle at Los Penasquitos Canyon Preserve in California.
The non-profit Outdoor Outreach, provides opportunities for at-risk and underprivileged youth to gain confidence and self-esteem through participation in outdoor activities. Their programs support underserved youth in San Diego County who are at risk for school dropout, substance abuse, violence and unintended pregnancy. Since its founding in 2001, Outdoor Outreach has taken more than 3,500 youth on over 1,000 outings, including rock climbing, snowboarding, surfing, snorkelling, mountain biking and backpacking.
"We're thrilled to be the beneficiary...besides raising money for our organization, the event is a great opportunity to expose the local outdoor community to our work. We're grateful for the opportunity..." said Christopher Rutgers, Executive Director of Outdoor Outreach.
The kids were amazing, they were naturals on the bikes; hopefully some of them will gravitate to the sport and enjoy what mountain biking and getting outdoors offer beyond this event," said Eric Swenson, President of ZOIC Clothing. "We are already looking forward to next year!"
For more information on Outdoor Outreach, visit www.outdooroutreach.org.