Just weeks out from the beginning of its 2007 season, the Kelly Benefit Strategies/Medifast pro cycling team has announced the addition of a new sponsor at its pre-season training camp. Materials Processing Corporation, a technology recycling company, has joined the team's list of sponsors for 2007.
"We're excited to be on board for what's turning out to be a very busy first year season for the team," says MPC president David Kutoff. "Cycling attracts a more affluent, educated demographic that cares about the larger community, and with the team's heavy riding schedule all over the country, we get to spread our message in a lot of different communities. As well as see some fantastic racing, of course."
The new squad uncovered its team kit, jerseys and car at its training camp.