The Verge New England Championship Cyclo-Cross Series, presented by Cycle-Smart, has announced two new sponsors in Felt Bicycles and Greyhound Juice.
Although the company is based in based in Southern California, Felt has been a big supporter of cyclocross in New England. Last year it sponsored Verge NECCS champion Mark McCormack and in 2005 with the added under-23 national champion Jesse Anthony to the roster. Their feedback has helped develop Felt's F1X 'cross bike.
With that successful association under its belt, "It was a no-brainer for us to say a resounding 'yes' to the opportunity to sponsor the Verge Series," said Felt marketing manager Beverly Lucas. "The Verge Series is the epitome of what cross racing is all about - we learn from it and, most importantly, we bloody love it!"
Greyhound Juice is a maker of skincare products including a pre-race warming balm. It was founded in Seattle by two bike racers, Greg and Sirikit Valentin; Greg Valentin got into cycling through Cyclocross so has an affinity with the wet and muddy branch of cycling.
Remaining Verge NECCS races
October 15 - Downeast Cyclo-Cross, New Gloucester, ME
November 12 - ChainBiter 7.0 Cyclo-Cross, Farmington, CT
November 13 - Cycle-Smart International Cyclo-Cross, Northampton, MA
November 26 - Gearworks Bay State Cyclo-Cross, Sterling, MA
December 3 - W. E. Stedman Co. Grand Prix of Cyclo-Cross, S. Kingstown, RI
December 4 - Castor's Grand Prix, Warwick, RI