TechPowered By

More tech

Barloworld special guests at University

By:
Gregor Brown
Published:
March 27, 2009, 0:00 GMT,
Updated:
April 20, 2009, 21:04 BST
Edition:
Latest Cycling News, March 27, 2009

By Gregor Brown Team Barloworld will be special guests at the University of Torino's media studies...

By Gregor Brown

Team Barloworld will be special guests at the University of Torino's media studies department this afternoon. Team manager Claudio Corti and riders Paolo Longo Borghini and Robert Hunter will speak with a class of their experiences with image and commutation in the international world of cycling.

"We wanted to take riders who have experience, like Hunter," said Barloworld's press representative Claudio Masnata to Cyclingnews. "He lives in Switzerland, was born in South Africa and rides for an Italian team. He speaks many languages, has travelled the world and knows the world of international cycling. Hunter has a good idea of how to manage and speak with others."

The trio will speak with the students as part a lecture by Professor Salvo Dell'Arte. The students will learn from the riders experience in dealing with fans and journalists. "When they talk in public they are representing themselves and the brand Barloworld."

Hunter is a stage winner in the 2007 Tour de France. He raced in last Saturday's Milano-Sanremo and will participate in the Driedaagse De Panne in Belgium next week.

Back to top

Tags:
news